Email Writing
Delivering the best possible results on every project.
Want to turn your one-timers into loyal customers? Email writing can help. Though considered as a rather boring method of marketing, email marketing is used by all the successful companies like Amazon, Uber, Buzzfeed, etc. Email marketing is one of the most neglected yet useful marketing strategies one can include in their marketing campaign.
You may think email marketing is outdated these days. Speaking as per the statistics,
There are already 4 billion daily email users. This number is anticipated to grow to 4.6 billion by 2025. (As per Statista, 2021)
Everyday more than 306 billion emails are sent and received. (As per Statista, 2021)
37% of brands are set to increase their email budget, and just 1.3% are making cuts. (As per Litmus, 2021)
Approximately 64% of small businesses have been using email marketing in their marketing strategy to reach customers. (As per Campaign Monitor, 2021)
Talking as per statistics, the email business is not being outdated but instead is seeming to grow larger than ever in the future, for people have started to recognise the power of maintaining long-lasting relations with their customers; which is reflected in the increasing sales of brands using email marketing.
So, how to do email marketing?
It's simple, first you have to create an email list which consists of your target audience, that is your customers and potential customers, use the different types of email available and frame an eye catching layout of email and regularly send them to your target audience in your email list.
What are the different types of emails that we can send?
Welcome Emails
Welcome emails are the most basic yet important types of emails that are meant to thank the customer for signing up with you. Subscribers should receive the welcome email in the first 24 hrs of subscribing with the mail. The design of a welcome mail should be simple yet eye-catching, combining the welcome message with a discount offer would make a successful welcome email.
Promotional Emails
Promotional emails, also known as Special Offer emails, are commonly used emails. They are one of the regular emails that come in your inbox advertising a product with a discount offer. These emails have the sole purpose of increasing sales.
Confirmation Emails
It is an auto-generated email which is launched when triggered by customer actions. In other words, when a customer does a specific action, a conformational email is generated to confirm their answer. These are short emails which don't require much designing. Activities like placing an order, booking tickets trigger conformational emails.
Announcement Emails
Announcement Emails just do as their name says. Whenever you launch a new product or service, your target customers should know it so that they can purchase it. But how to make them know? It's simple, all of your target customers are in your subscribers list, now all you have to do is frame a fancy announcement email to showcase your new product and maybe club it with an early bird scheme to lure your target audience to your website and eventually book the sale.
Milestone Emails
Announcement Emails just do as their name says. Whenever you launch a new product or service, your target customers should know it so that they can purchase it. But how to make them know? It's simple, all of your target customers are in your subscribers list, now all you have to do is frame a fancy announcement email to showcase your new product and maybe club it with an early bird scheme to lure your target audience to your website and eventually book the sale.
Abandoned Cart Emails
Do you also have a habit of keeping products in your digital cart while never actually buying them? Well this is what actually triggers abandoned cart emails. It is a way of reminding the customers that they have forgotten the product after adding it in the cart.
Progress Emails
Remember that the customer has invested in your product to get desired results. Also results can not be obtained quickly but progress can always be displayed. Progress emails are a way of showing your customer that they are achieving their desired results. For example, if you are a business teaching a foreign language, you should display the progress of how your client is getting better in the language. If you are a gym you can show the before and after pics to your client.
Want to write the best professional emails?
If your answer to this is yes, then look no further than Meant For Content for we have the best professional content writers to write the eye-catching click bait email you want to drive the customers to your website in no time and eventually boost your sales.
Now that you understand the different types of emails, you should think that if so many companies are doing email marketing then why are some getting more results than the other. It's simple, some hire professionals and some don't. The one who hire professionals understand that not everyone is a writer who can create content and who will want to waste time writing emails to customers when they have a whole business to take care of. So, companies like Uber and amazon decide to just focus on their business, in which they specialise and outsource the work of email writing to agencies like us, in which we specialise. Also, writers at Meant For Content have years of experience under their belt to create the content you want your emails to deliver. And that too at competitive rates. Thus when choosing us, you choose saving your time, money and energy. Imagine a collection of high-quality content but relevant to the specific topic; Meant For Content can do that for you. All you need to do is to assign us the job and BOOM!!! There goes your sales skyrocketing the sky, beating your opponents.
Frequently Asked Questions
After experiencing a better connection with another brand, 50% of customers left a brand they were committed to. Content marketing improves your interaction with your target audience and increases brand loyalty. By providing excellent content that informs, captivates, or both, you establish a relationship with your consumers.
When you generate and optimize high-value content around relevant keywords continuously, you attract organic search traffic that you would otherwise have to pay for through advertising.
Content marketing is the thread that connects customers and company owners. Ecommerce content marketing is a less expensive strategy to promote your online business than running advertising or engaging with influencers.